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For owners/managers of a local business (retailers, service firms, distributors, professional practices, healthcare practitioners or any other business serving a regional area) “Local Business Marketing 201”
"If you own or run a local business, this information will teach you the new and most powerful strategies -- that actually work -- for growing sales quickly and easily." By Allen Oelschlaeger, MBA -- Local Business
Entrepreneur, Author, and Professor of Marketing Dear Local Business Owner/Manager, If you’re like most local business owners/managers, you want to grow sales but you’ve learned that traditional advertising doesn’t work. I’m not sure it EVER worked that well but, in recent years, it’s effectiveness has dropped off of the charts. Yellow Pages, coupon mailers (e.g., Valpak, Money Mailer, Clipper Magazine), radio, and all the other traditional local media sold by those annoying sales people -- just don’t work nearly as well as they used to. In fact, in most cases, spending money on this type of advertising has become one of the biggest wastes of cash in the history of capitalism. What does work are the following:
We know because eLocalBiz Marketing has been 100% focused on local businesses since 2007 and I’ve personally been involved in assisting local businesses in improving their marketing tactics and strategies for over 10 years. Through all that experience we’ve learned what DOES and DOES NOT work. To share what we’ve learned, we regularly contribute Local Biz Marketing Tips to various online and offline publications, which may be how you found this page. This is the place where you can access some of our best stuff at no charge. Here is what you’ll get:
The Dirty Dozen: 12 Reasons Why Sales and Marketing The 9 Mistakes That Make 99% of Local-Business
Just type in your First Name and Primary Email Address in the form below and then click the “FREE Signup” button. You’ll get immediate access to the tips and free reports — and the email newsletter will start within a few days. If you own or run a local business, this is the most real-life, here's-how-to-do-it, online information you'll find on local business marketing strategies and tactics. You’ll get tons of actionable ideas -- that actually work -- to generate prospects, convert prospects to customers, and ensure your customers become life-long fanatics about your business. There's no obligation and no hype. Just great information focused on addressing the unique challenges facing businesses serving a local community. With the newsletter, you can unsubscribe at any time, as easy removal instructions are included with each issue. So, again, just type in your First Name and Primary Email Address in the form below and then click the "FREE Signup" button below. You don't want to miss this powerful information
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